2010 Jaguar XF Premium Review – The big cat strikes back with a bold new design

Expert Reviews Jaguar

2010 Jaguar XF interior

Interior room is one place where the XF cedes some ground to its rivals. The front seats are a bit narrow and could use s smidge more padding. Rear legroom is also a bit tight and headroom for all passengers is sacrificed to the sleek, sloping roofline. Fortunately the trunk is quite large and should provide ample space for suitcases and other cargo.

Leather steering wheel w/cruise control, Jaguar voice control, and audio controlsJaguar XF Active ventilated front leather seatsJaguar XF Premium back seat

Although definitely not the roomiest luxury sedan, the XF Premium helps make up for it with a host of standard luxury features, including heated and cooled front seats, an easy to use touchscreen navigation system, Bluetooth connectivity, and a blind spot monitor system. An optional Bowers and Wilkins audio system provides truly hi-end sound and should please even the most discerning audiophile. Our test car also came equipped with the portfolio package, which ups the posh factor another notch by adding ventilated front seats, contrast stitching, an alston headliner, an electric rear window sunblind, and gorgeous 20” Senta wheels.

Speaking of gorgeous, Jaguar design director Ian Callum has hit one out of the park with the exterior of the XF. Although definitely a departure from previous Jaguar designs, the sleek flowing lines, athletic stance, and mesh front grill give the XF a powerful, distinct appearance that echoes exotics like Maserati and Aston Martin. We can’t think of a mid-sized luxury car anywhere close to the price of the XF that looks this good.

2010 Jaguar XF Premium


Is the Jaguar XF the new standard bearer in the ever-competitive luxury sports sedan market? Well, there are a few more things to consider before making a final judgment. With an as tested price of $62,875, the XF Premium certainly isn’t cheap, although compared to other European mid-size luxury cars, it is actually a pretty good value. Fuel efficiency is a bit of a downer; we managed just 16 mpg, which is low even for a V8 powered luxury car. And once again there is the interior, which although classy and sophisticated, is a bit cramped in the back and could also use a larger display screen up front.

In the end, though, these are small flaws in what is otherwise a magnificent car. From the marvelous engine to the superbly balanced suspension to the exquisite exterior, the Jaguar XF Premium is a captivating automobile that easily rivals the best in its class. With the XF, Jaguar once again makes the kind of bold impression that you’d expect from a car manufacturer named after a majestic big cat.

RATING 5.0 4.25 4.75 4.5 5 4.5 4.66/A

Jaguar XF Photo Gallery

2010 Jaguar XF Specs

2010 Jaguar XF Premium Specs

JaguarThe official worldwide website of Jaguar Cars – www.jaguar.com

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  • Justin says:

    I have certainly noticed the new Jags cruising around town. The chiseled front end and overall bold styling really stand out. That steering wheel looks like something out of the GM parts pin though.

  • Peter Anastopulos says:

    God I wanna love this Jag it is beautiful but without a Diesel in the US it’s a gas hog.Love British style and the Callum’s are great designers .They need to build smaller cars and go more sports oriented .Other wise they can’t compete against the Germans or Cadillac .They are on the edge and TATA does not seem engaged yet.I believe history needs to be tossed and a real Anglo/Indian sport car language needs to be created.This is not much better then a Hemi Chrysler kind of a hodge podge no new ground tilled here.With the issue of fragility .

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