"We're Not Dead Yet!" Big 3 Declares

Press and News

2010 Ford TaurusThe North American International Auto Show (NAIAS) in Detroit is the big stage, where carmakers get to strut their stuff, thump their chests and tout their newest vehicles. It’s a great time for manufacturers to garner praise, but it can also be an opportunity for the automotive press to thrash the powers-that-be.

Many thought that the Big 3 would come out of the show with egg on their faces. But, from what I’m hearing, exactly the opposite was true. By unveiling their newest vehicles and winning some awards, Ford, GM and Chrysler wrapped up the show with hope for the future.

“We’re not dead yet!” the Big 3 exclaimed. “Sales are sluggish right now, but you can’t keep American Ingenuity down for long.”

Don’t count out the Big 3 just yet. What some people have been calling the “Downturn of the Century” may just turn out be the “Greatest Comeback of Our Generation.” It’s a scary time, but it’s also potentially a very exciting period for the U.S. automotive industry. And with the presidential inauguration less than 24 hours away, this could be some great timing for the Big 3.

Photos from NAIAS and more after the jump.

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