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Japanese Automakers Resume Limited Output
Japan is slowly taking steps to resume auto and parts production after the devastating earthquake and tsunami hit on March 11, with auto companies starting limited production throughout the week. Due to aftershocks, rolling blackouts and infrastructure problems, Japanese auto factories have remained idle costing Japanese automakers an estimated $150 million a day, according to […]
Read More »Car Companies are Spending Big Bucks on Super Bowl Ads
2011 Super Bowl XLV (45) , the biggest television event of the year is coming up this Sunday, February 6, and the auto companies are spending big bucks ($3 million for 30 seconds) on advertising that will rival beer companies’ air time. Car makers such as Audi, BMW, Chevrolet, Chrysler, Hyundai, Kia, Mercedes-Benz, Suzuki, Volkswagen, […]
Read More »First Impressions: 2010 Suzuki SX4
Many reviewers have been lukewarm toward the Suzuki SX4. I don’t understand that, and neither does my friend, Denise McCluggage of Autoweek. We each own one, love it, and rate the car VERY highly.
Read More »Suzuki Gives Half of its Kizashi Marketing Budget to U.S. Dealers
Suzuki hopes local dealers can help market new model Suzuki, ever the underdog in the US market, cannot afford an all-out media blitz to promote the all-new 2010 Kizashi, but will instead funnel $30 million of this year’s marketing budget to US dealers. The funds that are given to the dealerships will be used to […]
Read More »First Impressions: 2010 Suzuki Kizashi SLS, something good is coming
Believe it or not, Suzuki has been in the American market for 25 years. Since 1985, the company offered a range of funky little cars and SUV’s that filled a niche, but were never mainstream. Cute compact cars like the SX4 and the Samurai did not appeal to everybody in the US market. Suzuki must have realized this
Read More »2010 Suzuki SX4 SportBack Review
I had to go up to Lake Tahoe a few weekends ago and when my editor told me there was a Suzuki SX4 available I jumped at it. Since Suzuki bills this SX4 as a crossover, I thought it’d be a great car to take it up to the mountains.
Read More »Superfly 2010 Suzuki SX4 SportBack
In 2008, Suzuki came out ready to brawl in the sport compact class with a four-door, sport-oriented sedan, the SX4 Sport. This pugsly fighter came rumbling onto the street scene with front-wheel drive instead of power robbing AWD, a sport-tuned suspension that rides lower than its more sedate siblings, 17 inch wheels, and an aero kit […]
Read More »Suzuki is Hot on New Equator
Suzuki has been one of the best-kept secrets among the world’s automakers for a long time now, at least in the United States. But now, they’re coming to the forefront in a big way, with big plans that include their newest pickup truck, the Equator. Long known for making motorcycles, ATVs and outboards, Suzuki is […]
Read More »The Suzuki Equator
A question: Is this about as practical as a vehicle can get? No, not the Suzuki Equator specifically, we’ll get to this neat and affordable little truck in a bit, but I mean four door pickup trucks in general. I had seen pictures of these things in the home market and from places like Australia […]
Read More »Nissan Out of Detroit AND Chicago Shows
File this under “Uh-oh!”. In another worrying sign, and hot on the the heals of Suzuki, Nissan has just announced it is pulling out of the North American International Auto show in Detroit. not only that, they’re also pulling out of the Chicago show too. So that now gives us a list of Porsche, Suzuki, […]
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