By David Colman
For: Epic Redesign, New Sporting Tack for MB
Against: Steering Wheel Obscures Speedo, Imprecise Throttle Tip-In From Standing Start
Historically, Mercedes products have enjoyed genetic markers that distinguish the brand. Bank vault construction, sumptuous seats and Baroque trim flourishes are descriptors that come to mind. Even blindfolded, you could climb into any Mercedes and tell that you weren’t in a BMW or a Lexus. But along with the Mercedes positives tagged a number of negatives, like weightiness, complexity, and dulled reflexes that drove potential customers into competitors’ showrooms. Mercedes has answered many of those issues by redesigning their C Class Coupe for 2012.
From the outside, the new Coupe is distinguished by the deftness of its visual language. Mercedes stylists have concocted a benchmark treat, with swooping roofline and crisp flank creases emphasizing the car’s low 55.8 inch height. There’s a delicacy inherent in the new coupe’s design that has been absent from Mercedes products since the SL 230 debuted nearly half a century ago. The lighter touch is also evident once you slip inside the cabin. The standard front sports seats are less monumental than before, more cosseting than ever. Though reduced in visual mass, the driver’s seat offers 10-way power adjustment, 4 modes of lumbar support, and 3 memory settings (for seat, mirror and steering wheel position).












Mercedes-Benz will launch their Driving Academy for teens, that will open in the U.S. late 2011. Joining the ranks of other car manufacturers that have their own specialized driving academies such as, Jaguar “R” Academy, Land Rover Driver Experience, BMW Teen Driving School, and the Audi Sportscar Experience to name a few, Mercedes-Benz also feels that the U.S. standard of 30 hours of in-class education and 6 hours of behind-the-wheel training does not effectively give teenagers the skills and competencies for safe and enjoyable driving.
Mercedes-Benz unveiled the all new 2012 C63 AMG coupe, set to debut at the New York International Auto Show in April.
Announced ahead of the Geneva Motor Show launch and due to leaked images earlier this year, Mercedes-Benz has officially announced the new 2012 C-Class Coupe with the C250 and C350 models, that will compete with the Audi A5 and BMW 3-Series Coupe. The C250 features a 1.8-liter four-cylinder, 201-horsepower engine, a 7-speed automatic transmission, a 0-60 acceleration time of 7.1 seconds, an aluminum trim, and an estimated EPA combined city/highway fuel economy of 24 mpg.