11/15/2007

Vehicles Bestowed Highest Rating of “Good” for Frontal Offset, Side Impact and Rear Crash Protection Performance

Woodcliff Lake, NJ - November 15, 2007… BMW of North America today announced that the Insurance Institute for Highway Safety (IIHS) has awarded the 2008 BMW X3 and X5 the top rating of “Good” in each of its series of crash tests, earning both vehicles the Institute’s coveted TOP SAFETY PICK Award.

Receiving the TOP SAFETY PICK for the 2008 BMW X3 and X5 vehicles is one of many achievements that BMW has earned from the IIHS over the years. In fact-as a result of IIHS’ crash tests in 2000-the 2001 BMW X5 earned a TOP SAFETY PICK, as well as the unique distinction of not only being the best SUV, but also being the best vehicle ever tested by IIHS to that point.

The Institute rates vehicles “Good,” “Acceptable,” “Marginal” or “Poor” based on performance in high-speed Frontal Offset and Side Impact crash tests as well as an evaluation of the vehicle’s Rear Crash Protection/Head Restraints, which protect against neck injuries in rear impact crashes. In order for a vehicle to become a TOP SAFETY PICK, it must earn “Good” ratings in all three Institute tests. Additionally, as of 2007, winning vehicles must also offer Electronic Stability Control (ESC) - a feature that both the 2008 BMW X3 and X5 offer with enhancements over previous models. The necessity for this feature is based on Institute research indicating that ESC significantly reduces crash risk, especially the risk of fatal single vehicle crashes, by helping drivers maintain control of their vehicles during emergency maneuvers.

“We are proud to receive the Insurance Institute for Highway Safety’s TOP SAFETY PICK for both the 2008 BMW X3 and X5,” said Tom Purves, Chairman and CEO, BMW (US) Holding Corp. “Achieving these top ratings is evidence of the excellent safety and crash protection provided by the X3 and X5 SAVs and is a true testament to BMW’s dedication to providing a safe and superior driving experience.”

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Source:
BMW Group PressClub NA
11/15/2007 | Thomas Plucinsky